The Power of Connection: How to Network When Looking for a Job

Submitting applications online is only one piece of the puzzle when looking for a job. In today’s competitive job market, networking is pivotal in opening doors that résumés alone cannot. Building meaningful professional relationships is often the difference between being considered for an opportunity and getting lost in a sea of applicants.

According to LinkedIn, 85% of jobs are filled through networking. That statistic isn’t just impressive—it’s a wake-up call. Whether you’re an entry-level applicant or a seasoned professional, knowing how to network when looking for a job can significantly increase your chances of finding not just any job, but the right one.

This article breaks down networking fundamentals, why it matters, how to do it well, and how Advanced Employment can help connect you with opportunities that align with your goals.


Why Networking Matters More Than Ever

In an increasingly digitized hiring landscape, relying solely on job boards and online portals is tempting. But behind the scenes, many roles are never even advertised. This “hidden job market” is fueled by personal connections, referrals, and internal recommendations. Networking gives you access to these opportunities before they go public.

A report by Jobvite found that employee referrals account for just 7% of applicants but 40% of hires. Employers trust referrals because they come with a level of endorsement and familiarity. They’re more efficient, cost-effective, and reliable for businesses and faster for job seekers.

So if you’re actively looking for a job, and your networking strategy is limited to clicking “Apply Now,” you’re likely missing most real opportunities.


Understanding What Networking Is

At its core, networking is about relationship-building. It’s not about asking strangers for a job—it’s about creating mutual value and building a support system to help you thrive professionally.

Networking involves:

  • Reaching out to professionals in your field
  • Attending industry events and job fairs
  • Engaging on platforms like LinkedIn
  • Participating in alumni or community groups
  • Following up and staying in touch

Think of it as planting seeds. Some will sprout immediately, while others may grow months or years later. A conversation today could lead to a career breakthrough tomorrow.


How to Network When Looking for a Job

Effective networking requires planning, persistence, and genuine communication. Here’s how to build a strategy that works:

1. Clarify Your Career Goals

Before reaching out to others, understand what you’re looking for. What industries interest you? What kind of role are you targeting? Having clarity helps you articulate your goals to others and ask for specific advice or support.

2. Start With People You Know

Your network is bigger than you think. Reach out to:

  • Former colleagues and classmates
  • Professors or mentors
  • Friends and family with connections in your desired field

Even a simple message like, “I’m currently looking for a new role in graphic design—do you know anyone I should talk to?” can open doors.

3. Use LinkedIn Strategically

LinkedIn is more than a digital résumé. Use it to:

  • Connect with alumni from your college
  • Follow companies you’re interested in
  • Join groups related to your field
  • Message professionals with a personalized note

You don’t need to ask for a job immediately. Instead, say, “I admire your work in [industry]. I’m hoping to enter the field and would appreciate any advice you might have.”

4. Attend Industry Events

Job fairs, conferences, and local meetups offer a chance to meet professionals face-to-face. Community colleges, industry associations, or organizations like Advanced Employment often host these events.

When attending, bring business cards, practice your elevator pitch, and follow up with new contacts afterward. Even a brief conversation can become the start of a valuable connection.

5. Offer Value in Return

Networking is a two-way street. When you build relationships, consider how you can help others, too—sharing articles, offering a freelance skill, or introducing someone to another contact. Generosity builds trust and rapport.


Advanced Employment: Connecting People and Opportunity

At Advanced Employment, we understand that looking for a job can be overwhelming, especially when it feels like applications disappear into a void. That’s why we focus not only on matching résumés to openings but also on creating real connections between job seekers and employers.

We bridge the gap with a hands-on approach:

  • Personalized job-matching based on skills and career goals
  • Direct introductions to hiring managers
  • Access to exclusive job postings not found elsewhere
  • Interview coaching and résumé support

Most importantly, we advocate for our candidates. Our relationships with local and regional employers mean your application gets attention and is not lost in an algorithm.

Whether you’re looking to break into a new industry or climb the ladder in your current field, Advanced Employment is here to help you build a professional network that leads to long-term success.


Common Networking Mistakes to Avoid

While enthusiasm is key, some missteps can hinder your networking efforts. Here are a few to watch for:

Being Too Transactional

Don’t open with “Can you help me get a job?” Build the relationship first. Express interest, show appreciation, and let the conversation evolve naturally.

Neglecting to Follow Up

Sending one message and disappearing won’t build lasting connections. Follow up, say thank you, and check in periodically.

Ignoring Offline Opportunities

While digital networking is essential, don’t underestimate in-person events. They often yield faster and more meaningful interactions.


Networking as a Long-Term Career Tool

Networking isn’t just for when you’re looking for a job—it’s a long-term strategy for career development. Your network can provide:

  • Ongoing mentorship and guidance
  • New business or freelance opportunities
  • Insight into industry trends
  • Emotional support during job transitions

Investing in relationships now means having allies when you need them most. According to a Harvard Business Review article, people with strong professional networks report being more successful, less stressed, and more innovative.


The Takeaway

Learning how to network when looking for a job can change your career trajectory. It offers access to hidden opportunities, valuable insights, and trusted referrals—advantages you won’t get from a job board alone.

If you’re serious about growing your career, it’s time to stop networking out of desperation and start networking with intention.

Let Advanced Employment help you build connections that matter. Through our local expertise, personalized services, and strong employer partnerships, we offer more than jobs—we offer access. And in today’s world, access is everything.


Need help making connections?
Visit Advanced Employment to learn how our team can help you take the next step in your career.

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